Crypto provider 21Shares anticipates a transformative year for crypto in 2025, projecting the continued rise of Bitcoin, the return of Ethereum revenues, and the expansion of stablecoins.
Exchange-traded crypto products are expected to reach $150 billion in assets under management by 2025, driven by growing institutional interest, according to 21Shares’ the latest research. The firm’s “2025 State of Crypto Market Outlook,” published on December 9, identifies key factors driving this growth, including growth in institutional demand, US approval of crypto ETPs, and favorable macroeconomic conditions .
The outlook also predicts that more nation-states will adopt Bitcoin (BTC) as a reserve asset, with countries like Argentina likely to follow. In addition, the report predicts that the total value of Bitcoin closed will exceed 10 billion dollars in 2025, which indicates its increasing utility beyond being just a store of value.
Adrian Fritz, head of research at 21Shares, noted that while European markets “have pioneered the adoption of digital assets in recent years, the United States is catching up and becoming an increasingly formidable market for digital assets as investor interest in the asset class grows.”
Ethereum (ETH) is also expected to see a resurgence in revenue growth, with 21Shares predicting that the cryptocurrency will “recover its revenue levels, likely exceeding 100% of its target growth due to strategic layer 2 integrations” .
The outlook also predicts an increase in adoption stablecoins from the traditional financial sectors and from the web2 giants, saying that these assets represent “one of the most compelling use cases of crypto, showing an ideal product market”. 21Shares also pointed to strong performance in 2024, surpassing $10 billion in assets under management, adding that it will “bring in a new suite of executives to drive business expansion in 2025.”
